Spanish-language streaming platform Pantaya today released the key art and official trailer for the highly anticipated original series SEÑORITA 89. The dramatic thriller premieres in the U.S. and Puerto Rico on February 27.
"Everything that scandalizes us today, in 1989 was allowed... the objectification of women's bodies, sexual harassment at work, the abuse of power relations by men and the idea of thinking of women as someone else's property, with all the implications that this has," stated Lucía Puenzo, director and screenwriter of the series. "Framed in the beastly backroom of beauty pageants, SEÑORITA 89 comes to talk about the women who began to shake that world... and to dynamite it from within."
The series has become one of this year's most anticipated shows since its 2021 production was announced. The 8-episode series is executive produced by Oscar winners Pablo and Juan de Dios Larraín, along with Ángela Poblete and Mariane Hartard of Fabula and Christian Vesper at Fremantle, written by Lucía Puenzo, who is also director, María Renée Prudencio and Tatiana Mereñuk, and directed by Nicolás Puenzo, Sílvia Quer and Jimena Montemayor.
Juan de Dios Larraín, producer and general director of Fabula, commented, "SEÑORITA 89 is a series that explores the world of beauty pageants as it might have been 30 years ago. You might think something like this would be dated, but much of its dynamic feels quite relevant today." He also added, "Our first experience producing in Mexico was complex due to the challenges inherent in filming during the Pandemic, but that same challenge created an audiovisual experience that we feel will connect with the audience."
SEÑORITA 89 is a sophisticated dramatic thriller from visionary Lucía Puenzo (LA JAURIA), is set in the glamour of 1980s Mexico. It follows Concepción (Ilse Salas), the matriarch of the country's most important beauty pageant, who, along with a team of expert makeup artists, trainers, and even surgeons, welcomes the 32 finalists to her estate, La Encantada. There, the contestants will undergo a tough 3-month training until they reach the Miss Mexico pageant.
The truth is that underneath the appearances, the clothes, and the makeup, there is a dark world and, in the end, the contestants will empower each other and join forces to get out of the contest alive.
Ilse Salas, Ariel Award winner and star of the series, commented: "We have normalized so many things for so long that we have no idea to what extent we are part of the problem. We have accepted value judgments dictated by the men (mostly) in power, we have done everything we can to fit into the stereotypes that have been dictated to us, but there is always a small flame that is lit when we think about the past and from there.... let it burn!"
The original Spanish-language series (with English subtitles) features an incredible award-winning cast and performances by Ilse Salas (GÜEROS, LAS NIÑAS BIEN), Ximena Romo (ESTO NO ES BERLÍN, COMO SI FUERA FUERA LA PRIMERA VEERA LA PRIMERA VEZ), Bárbara López (DESENFRENADAS, AMAR A MUERTE), Natasha Dupeyrón (LA BODA DE MI MEJOR AMIGO, LA VIDA INMORAL DE LA PAREJA IDEAL), Leidi Gutiérrez (CHICUAROTES, LAS ELEGIDAS), Coty Camacho (DESENFRENADAS), along with Edwarda Gurrola (LUCIÉRNAGAS, SOY TU FAN), Marcelo Alonso (NERUDA), Juan Manuel Bernal (MONARCA, OBEDIENCIA PERFECTA), Luis Ernesto Franco (FALSA IDENTIDAD, LA BODA DE LA ABUELA), Ianis Guerrero (NOSOTROS LOS NOBLES, TIGERS ARE NOT AFRAID), with the special participation of Ari Brickman (EL CHEMA, EL SEÑOR DE LOS CIELOS).
Pantaya will premiere the first two episodes on February 27, followed by a weekly episode every Sunday, and the full eight-episode season will be available for binge-watching on April 10.
Based in Los Angeles, California, Pantaya is the first premium streaming destination for world-class Spanish-language movies and series, offering the largest selection of current and classic blockbusters, commercial-free, critically acclaimed films from the U.S. and Latin America, as well as exclusive original series. Pantaya offers access to select movies available the same day they are released in Latin American theaters.
Pantaya is owned by Hemisphere Media Group, the only publicly traded Spanish-language media company in the United States serving the high-growth Hispanic and Latin American markets with a portfolio of cable and broadcast television networks, digital platforms, and content distribution.