From the sun-baked alleys of Juchitán de Zaragoza, Oaxaca, blazes a sound that's as much cultural Molotov cocktail as it is head-bobbing hip-hop banger. Juchirap, the bilingual Zapotec rap group spitting lyrical truth since 2011, ain't your average boom-bap crew. They're poets of the barrio, weavers of ancestral wisdom into beats that thump with the city's heartbeat.
Cosijopi Ruiz, the group's founder, speaks of Juchirap as a cultural resurrection project. This ain't no gangsta posturing; it's about resurrecting the Zapotec soul, its myths whispered on the wind, its traditions etched in adobe walls, its struggles painted on cracked asphalt. Their rhymes, a potent blend of Spanish and Zapotec, flow like mezcal, smooth yet laced with the sting of reality.