The recent opening of its first Mi Store in Santiago, accompanied by the launch of three smartphones, including the Mi9, reinforces a global strategy that bets on Latin America as a key market.
The irruption of Xiaomi in the global market of smartphones and other technological products marked a new point of interest in the industry. Founded nine years ago, it has already established itself as the fourth-largest smartphone brand in the world and has established the largest consumer IoT platform, with more than 132 million devices.
Thus, the expansion of the company is also having its ramification in Latin America with the opening of new stores, known worldwide as Mi Store, and the expansion of its range of mobiles and products.
The last opening took place in Santiago de Chile at the Apumanque shopping center, the first Mi Store in the country, which accompanied the launch of three smartphones that have boosted the company this year: the Redmi 7 and its Note 7 version, together with the Mi 9.
The Chinese technology company concentrates on three stores in Mexico, with 20 more to open this year; two in Colombia, two in Panama, one in Uruguay, and one in Chile, but with six more to open during 2019.
It is one of the flagship teams over 2019. The Mi 9, which combines performance and high-end design, comes with a Qualcomm Snapdragon 855 processor, features a new IA triple camera containing the latest Sony IMX586 48-megapixel sensor, and an outstanding 20W wireless charge. It has a 6.39 "screen, 6GB RAM, and has 64GB and 128GB versions, from about US $ 610.
Redmi Note 7
As of January of this year, Redmi became an independent brand, and with that change came the Redmi Note 7, a mid-range power that features a dual camera configuration of 48MP 5MP, Qualcomm Snapdragon 660 AIE SoC, and a battery of 4000mAh. It supports 2.5 D front and rear glass panels, with a 6.3 inch 19.5: 9 FHD screen protected by Corning Gorilla Glass 5. From about US $ 270.
Powered by Qualcomm Snapdragon 632, it has a 12MP rear camera and a front camera that supports the use of manual gestures for selfies. It has an improved 4000mAh battery and system optimizations. It has 3GB of RAM, in addition to 32GB and 64GB versions. From about US $ 210.