Chile organizes the Fiexpo Latin America fair


Chile will become, for the third consecutive year, the epicenter of business thanks to Fiexpo Latin America, the most important Market Fair for Incentive Meetings and Travels in Latin America and the Caribbean. 

The aim is to publicize Chilean destinations and generate business opportunities.
The aim is to publicize Chilean destinations and generate business opportunities.

The event, which will take place between June 10 and 12 at CasaPiedra, will also mark its farewell to the country, completing three successful calls and leaving an invaluable legacy for the meetings and incentive travel market in Chile.

Recognized by ICCA (International Congress and Convention Association), Fiexpo brings together in one place the main executives of professional associations, executives of incentive agencies, meeting planners and organizers of corporate events from the United States, Canada, Europe, and Latin America.

During 2018 Chile received 5,722,928 tourists, of which close to 10% came in the framework of conferences, congresses, and meetings; 17% of the currencies that entered Chile also correspond to this sector and that is why Chile is betting strongly to continue developing it, which is reflected in the number of nominations and congresses won by the country: 2018 Chile is applied for 41 international congresses and won 28; so far this year it has run for 21 and has already been awarded 12.

The business market is increasingly taking a leading role as a means of foreign exchange income and job creator for Latin American countries. For this reason, Santiago will host the Latin American Political Forum on Meeting Tourism, which, in its sixth version, promises to be a space where the highest authorities of tourism in the region will exchange ideas for the evolution of the segment.

Fiexpo Latin America will be hosted at the CasaPiedra event center in the city of Santiago, a place that is reaching its maximum limit in terms of exhibitors, since many countries are increasing the number of meters in their stands and pavilions, a consequence of the success of the businesses generated in previous editions that affects the sum of participating companies in each country.

This reality also becomes a challenge, since the organizers will maintain their commitment to call a number of invited buyers (hosted buyers) who are in direct relation with the exhibitors and thus generate two days of business meetings for all involved.

According to what was expressed on several occasions by the directors of Fiexpo Latin America, Arnaldo Nardone and Sergio Baritussio, the success of this event "lies in the generation of real business for the exhibitors who bet on our proposal, a genuine option of contacts with directors of professional associations and companies looking for new destinations, venues and services for the realization of their events".

Likewise, the country will start to host from the 7th to the 10th of this month, since the Chilean Patagonia will receive an important group of invited buyers to know in situ the infrastructure and the services of the Region of Magallanes and the Chilean Antarctic.

This delegation will have the possibility of visiting part of the tourist attractions of Punta Arenas, Puerto Natales, and Torres del Paine National Park. The activities will combine lectures and spaces dedicated to sharing with local operators, with the aim of publicizing Chilean destinations and generating business opportunities.

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By Mexicanist, Source: Agencies